— SILICONES

Silicones make cosmetic textures pleasurable, silky and smooth. This effect is a lie.
Instead, silicones block skin perspiration, increase skin dehydration, causing irritations and early aging.
The abuse of silicones in cosmetics often masks low-quality products in terms of anti-aging action.

— PETROLATUM

Scientific studies show how petrolatum can be potentially toxic for skin, if used for a long time.
As it has no action on the skin, advanced cosmetology offers a wide range of substitutes for this ingredient that can be finally avoided.
Furthermore, studies show how petrolatum has the potential to increase the risk of cancer.

— PARABENS

Recently, studies showed how the most used preservatives in cosmetics, parabens, have a direct and dangerous impact on endocrine system and a higher possibility to cause allergies and irritative reactions.

— COLORING AGENTS

Coloring agents can be easily found in INCIs. They are named with C and a series of numbers.
As they only color the product, they are often useless, furthermore, they also often cause unwanted skin reactions.

— SYNTHETIC FRAGRANCES

We choose to avoid synthetic fragrances in our products as they often cause skin sensitivity and allergic reactions.
They often cause contact dermatitis, photo-sensitivity and skin spots, due to sun exposition.
Is there a method to recognize fragrances?
In INCIs fragrances can be found under the name “parfum” and/or “fragrance”.